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Ahrefs-Powered SEO Tool

Website Authority &
Organic Traffic Checker

Instantly check any website's Domain Rating (DR), estimated monthly organic search traffic, and backlink authority. Uncover ranking power and growth gaps in seconds.

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What is Ahrefs Domain Rating (DR)?

Domain Rating (DR) is a proprietary SEO metric developed by Ahrefs that measures the strength and quality of a website’s overall backlink profile on a logarithmic scale from 0 to 100. Unlike raw backlink counts, DR focuses heavily on the equity and authority of the referring websites pointing to your domain.

A website with a higher Domain Rating generally finds it substantially easier to rank for competitive, high-volume search queries because Google and other search engines view backlink equity as one of the strongest votes of confidence and topical authority on the web.

Understanding Domain Rating Tiers

DR 80–100Elite Enterprise

Industry Giants & Category Leaders

Domains like Stripe, GitHub, Notion, and HubSpot. They can publish a new piece of content and rank on Page 1 within hours due to massive historical backlink trust.

DR 60–79Established Brands

High-Authority Scale-Ups & SaaS

Competitive market leaders with solid link foundations capable of winning mid-to-high competition commercial keyword SERPs against established incumbents.

DR 40–59Mid-Market SaaS

Growing Product Companies

Solid organic traction. Needs consistent monthly manual outreach to break into the DR60+ bracket and capture enterprise search volume.

DR 0–39Early Stage

New Websites & Bootstrapped Ventures

Minimal backlink equity. Requires a focused 3–6 month link building sprint to acquire foundational DR50+ guest posts, partner mentions, and resource citations.

5 Proven Strategies to Increase Your Domain Rating in 2026

1
Manual Editorial Guest Posting: Secure in-content editorial mentions on authoritative industry publications in your exact niche.
2
Competitor Link Gap Acquisition: Extract referring domains that link to your top 3 competitors and pitch better, updated statistics or alternatives.
3
Linkable Asset Creation: Publish proprietary industry surveys, benchmarking data, or free interactive calculators that naturally attract editorial links.
4
Digital PR & Expert Commentary: Provide expert quotes to journalists on platforms like Connectively, Featured, and Qwoted to earn DR70–90+ media links.
5
Fix Broken Backlinks & 301 Reclaim: Audit 404 pages on your website that still possess inbound backlinks and redirect them to active relevant pages to preserve lost link equity.

Frequently Asked Questions